The mascots have retired, long live the mascot
(“Retirement,” “indefinite pause,” whatever.) Changing up mascots is just something brands do from time to time, for a wide variety of valid reasons — it’s become more outdated than it …
Dear Baby Creatives: How to Just Let the Concept Go
Dear Baby Creatives, We’re all told early on that taking criticism gracefully is an essential skill in our industry. And we have to be able to take a beloved, inspired, …
How to ask for help
Anyone who’s never been reluctant — scared, even — to ask for help when you need it can just cruise on past this post. For anyone who’s not a filthy …
5 government social media teams that are having way too much fun*
*Which is to say, exactly the right amount of fun As a former state employee, I can confirm any suspicions you might have that working for the government, even as …