Writing is like music, and I mean that literally
So, I’m a music person. Always have been. You might have picked up on it from my previous musical blatherings, or the fact that my entire advertising career came about …
Anyone can be creative, and I sincerely mean that, please.
There is, and probably always has been, an epidemic of people thinking they aren’t and/or can’t be creative, and it sucks beyond the telling of it. It’s not specific to …
Adversarial marketing: The audience isn’t the enemy.
I’ve said in the past that one reason I love advertising is that it’s creativity you can win at. You’ve got goals, indicators, KPIs, and you’re being creative while also …
How to roll out a social initiative unbadly
In our current national moment, when authoritarianism looms and the First Amendment is under attack, action needs to be taken. Support needs to be provided. Voices need to be raised. …
8 drugs that would mess you up worse than Tylenol
So, before we get started: Tylenol doesn’t cause autism. (Neither does assedyo-aseddum-menofen-acetaminophen.) Seriously, it’s fine. No studies have shown a causal relationship between acetaminophen and autism. Follow your doctor’s recommendation. …
Work I Loved: A campaign selling ginger ale
This is the third in a series of musings about work I’ve done that I loved, and what I loved about it. This is totally not self-indulgent, moderately self-promotional blather …
Unrelated to Advertising: How mRNA vaccines work
Y’all, I seriously just want to talk about advertising stuff, and then people want to mess with me. I should have realized that trying to talk in a reasonable manner …
What public health communicators need to know now that you’re on your own
So, apparently COVID has been surging again this summer — apparently, there’s a “stratus” and a “nimbus” strain, and I hadn’t heard about either — and I had no idea. …
Would/Wouldn’ts and Have/Haven’ts, or, What My Feelings About Diegetic Music Taught Me About ChatGPT
So, I get uncomfortable watching actors, as their character, sing onscreen. I think it’s like the whole musical theater thing of, “When you’re too emotional to talk, you sing, and …
Ads I Wish I’d Made: 5 Random Selections Driven by Sleep Deprivation
So, yeah, I was up literally all night with two sick dogs (they’re fine now, I am not) and I’m not going to say I’m pooped (har), but I’m completely …