Three times violating brand standards worked out (and one time it should have)
An inherent part of my job as an ad creative is to adhere to brand standards. The brand is important, and you can’t go all willy-nilly with the branding and …
Ads I Wish I’d Made: No Decision Without Us
CoorDown has released their annual video in honor of World Down Syndrome Day 2025, which is tomorrow, March 21. And I Wish I’d Made it because I would have loved …
APPROPRIATE: Proof Porsche knows how to make SFW ads
In a previous post, I highlighted the numerous car ads through the decades, including several Porsche ads, that have pushed the bounds of SFW-itude. Like, pushed them hard. Like, sometimes …
The 2024 Weepies
It’s the day we’ve all been waiting for: the 2024 Weepies, our annual celebration of holiday ads that make you cry. The holidays are always a great source of sentimental …
The Three Best Football(-Adjacent) Ad Campaigns of All Time
If you missed UGA’s domination (har) of Georgia Tech for the seventh year in a row in the 118th annual Clean, Old-Fashioned Hate, you… are like many people, because viewership …
Five Lazy-Ass Advertising-Related Halloween Costumes
So as of this writing, it’s October 27. Friday. Halloween is on Tuesday, and if you haven’t picked out your costume by now, you’re cutting it close. I mean, you’re …
Orange and Bleue: Because soccer sexism is for suckas
Fun fact: Players at the 2023 Women’s World Cup will be earning, on average, just 25 cents for every dollar earned by men at the 2022 Men’s World Cup, which …
Ads I Wish I’d Made: Visual Solve edition
As a non-art director, I’ve always been a fan of visual solves. I mean, I kind of hate them, because I’m a copywriter and they don’t have copy on them …
Introducing: The Creepy Awards, Super Bowl LVII
I hadn’t planned to provide any further commentary about this year’s Super Bowl ads — I’ve already done my obligatory post — but I’ve received an actual, honest-to-dog request, which …
How to make ads on the fly like Ryan Reynolds
Update 12/17: And Just Like That… Peloton has pulled the ad because it turns out Chris Noth might be a rapist. The turnarounds keep turning. All indications are that Maximum …