Remote work and creativity: I mean, like, yeah
Nuclear-powered introvert though I am, I’m happy (or was, at least, pre-pandemic) to visit clients’ offices for meetings and creative sessions. I even have, on occasion, worked in those offices …
Gettin’ on up there: Ageism in advertising
I had a fun post planned for this week, in observance of my birthday on Sunday. I was going to throw way back to my own times as a baby …
Beat ‘em v. Join ‘em (2020): When brands meet fan content
Brands have a delicate balance to maintain when it comes to fan-generated content. On the one hand, intellectual property (and, for that matter, physical properly) is a real and valuable …
What the eff is happening with TikTok?
I get it: You’ve only just worked out a TikTok ad campaign, or you’ve come up with a viable TikTok strategy for your brand, or you’re one of the three …
AI is racist and sexist because we were first
Artificial intelligence is a handy tool. It’s also somewhat misleadingly named tool — as much emphasis as we tend to put on the “intelligence” part of it, it’s the “artificial” …
Everything I need to know about advertising, I learned in… advertising school. (But not really.)
Not everything. I’d say my, like, seventeen years out of college have also been thoroughly educational. But I consider myself lucky to have stumbled across advertising as a college major. …
Please don’t ditch your internship program just ‘cause there’s a raging pandemic
Well, that escalated quickly. And by “that,” I mean COVID-19 numbers. Back in March, expectations for July frequently involved tentatively returning to work on modified schedules, taking socially distanced vacations, …
“Brand Canceling”: Not Really a Thing
People are SUPER sensitive about their beans, y’all. We have discovered this by way of a recent bean-related political dustup. (Have no fear — overall, this post isn’t going to …
Signal boost: Getting there, but not quite there, on industry commitments to BLM
In the weeks since the first marches protesting against the extrajudicial execution of George Floyd (and there will be weeks to come — this is a marathon, not a sprint), …
Seven considerations when you’re writing your brand’s supportive statement
It’s been not quite two weeks since the first protest in Minneapolis after a police officer killed George Floyd while his three partners watched and did nothing. People of all …