The 2022 Weepies (Yup, I’m back!)
Have I been remiss in my posting schedule? Absolutely, so much. Do I have concrete, strategic plans for fixing this going forward? You’re damned right I do. Have I missed …
How to (and not to) Juneteenth (c/o people qualified to talk about it)
Question: Why did Walmart apologize and withdraw their celebratory Juneteenth ice cream? Answer: Because yikes. Walmart’s Celebration Edition Juneteenth Ice Cream promised to “share and celebrate African-American culture, emancipation and …
Your handy Autism Month messaging guide
So, April 1 is the first day of World Autism Month, also known as Autism Awareness Month, also known as Autism Acceptance Month, also known as “Welp, Here We Go” …
The 2021 Weepies
Super Bowl season gets a lot of attention for being the ad industry’s, well, Super Bowl — it’s the time when advertisers go all out, wringing every drop they can …
How to do Black Friday (if you must) ethically 2021
If it sometimes sounds like I hate anti-Black Friday, that’s probably because I… do, arguably, just a little. Like, I get it: There are economic benefits to it. The “black” …
Three brands that didn’t screw up Pride Month
Pride Month, that annual celebration of the LGBTQ+ community, is both a great party and an important acknowledgment of LGBTQ+ people’s right to freely and unashamedly exist. (If you’re reading …
Aww, man: The most disappointing brand April Fools’ pranks
April Fools’ Day can be a fun one for advertising people. It’s hardly mark-your-calendars fun, really, but it’s fun to have the freedom to think up non-campaign-related, mildly off-brand high …
Season’s greetings! (It’s still the season, right?)
Merry belated Christmas, happy remaining holidays, happy safely socially distanced New Year, and greetings for the rest of the season. From all of us. Which is to say, me, plus …
The 2020 Weepies
You’d think 2020 would be an easy year for Weepy ads — it’s been a rough year for everyone, culminating in a holiday season that will be very different from …