How did brand social do on the CEO Kiss Cam Scandal?
Schadenfreude (noun, scha·den·freu·de): enjoyment obtained from the troubles of others So, the CEO and HR head of Astronomer decided to go on a date to a Coldplay concert with a …
Schadenfreude (noun, scha·den·freu·de): enjoyment obtained from the troubles of others So, the CEO and HR head of Astronomer decided to go on a date to a Coldplay concert with a …
Last week, we introduced you to bad product placement — like, egregiously bad product placement, like “pass me those delicious Pizzeria Pretzel Combos so I can cheese my hunger away” …
There’s a phrase you might hear from time to time in my house, essentially at random: My Yaris gets awesome gas mileage, but it’s not getting us to the North …
Like… what it says on the tin. I generally try to keep things positive around here. Even when I get critical of campaigns and stuff, I like to keep it …
This Sunday is, of course, Super Bowl XIL, the annual national championship of pro football that more than 40 percent of viewers will be watching for the commercials. In anticipation …
So, ‘round about six weeks ago, in honor of UGA’s then-upcoming appearance (and, ultimately, victory) in the SEC Championship, I offered a celebration of three football and football-adjacent ad campaigns …
WE’RE BACK, BABY. I do not know WHAT was going on a couple of weeks ago, but it’s over, or at least over enough to let the grumpy, negative side …
Last Tuesday, Apple released an ad for its new, improved iPad Pro — a video once, but no longer, destined for TV — and it was… controversial. And in the …
Note: The following post is more-or-less SFW, I’m pretty sure, but do consider the sensitivity level of nearby colleagues and/or your HR department before reading further.) It’s always been said …
I’m a freelance copywriter. I’m an in-house copywriter. All of my moneymaking endeavors, in fact, are writing-related. And now a fancy new AI has emerged that writes, I gotta say, …