Facebook, Meta, and Crisis-Management Rebrands
So Facebook is becoming Meta. I mean, kind of, pretty much. The change doesn’t apply to all of Facebook — it only applies to Facebook’s overall corporate body, and the …
Oh, honey, no: Listening-to-your-audience edition
Dealing with tampons is gross. (Have I completely lost you there? The bounce rate on this post is going to be monumental.) (And it’s not going to get a whole …
Oh, honey, no: How not to do what Burger King did
You don’t have to be a Burger King enthusiast, a Brit, a Burger King UK Twitter follower, or a woman to have seen — and cringed mightily at — the …
Robinhood’s brand-management fail
You might not know a lot about the stock market. You might not even own stock — just over 50 percent of people do. But you might have developed an …