Christmas in June: The 2023 Weepies (in 2024)
It’s been such a relief having this blog back from the near-dead. And what, in particular, diid I miss (and I know y’all missed)? The annual Weepy Awards. Just because …
Egad! Bad ad: The Apple iPad Pro ad
Last Tuesday, Apple released an ad for its new, improved iPad Pro — a video once, but no longer, destined for TV — and it was… controversial. And in the …
Five Lazy-Ass Advertising-Related Halloween Costumes
So as of this writing, it’s October 27. Friday. Halloween is on Tuesday, and if you haven’t picked out your costume by now, you’re cutting it close. I mean, you’re …
INAPPROPRIATE: Y’all, car ads used to be WRONG.
Note: The following post is more-or-less SFW, I’m pretty sure, but do consider the sensitivity level of nearby colleagues and/or your HR department before reading further.) It’s always been said …
So Xtra: Just a bunch of people dunking on the Twitter rebrand
So, the notoriously business-savvy Elon Musk has decided to bail on over a decade of brand equity by rebranding Twitter to… X. The dude apparently has a thing about the …
Orange and Bleue: Because soccer sexism is for suckas
Fun fact: Players at the 2023 Women’s World Cup will be earning, on average, just 25 cents for every dollar earned by men at the 2022 Men’s World Cup, which …
Ads I Wish I’d Made: Visual Solve edition
As a non-art director, I’ve always been a fan of visual solves. I mean, I kind of hate them, because I’m a copywriter and they don’t have copy on them …
5 more government social media teams that are having way too much fun*: Outdoorsy edition
*Which is to say, exactly the right amount of fun Anyone who’s done a significant amount of outdoorsy stuff knows that outdoorsy people are generally both really weird and really …
Introducing: The Creepy Awards, Super Bowl LVII
I hadn’t planned to provide any further commentary about this year’s Super Bowl ads — I’ve already done my obligatory post — but I’ve received an actual, honest-to-dog request, which …
The mascots have retired, long live the mascot
(“Retirement,” “indefinite pause,” whatever.) Changing up mascots is just something brands do from time to time, for a wide variety of valid reasons — it’s become more outdated than it …