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Bridgeworth Financial

Cropped image from the Avadian Credit Union website, shown on an iMac

The Client: Bridgeworth Wealth Management

The Challenge: Bring personality and humanity to a website for a firm that serves and is managed by humans.

The Solution: Bridgeworth (now part of Savant Wealth Management) is a woman-founded firm with two main goals: to serve their clients with excellence and integrity, and to foster diversity in an industry that is… let’s just say not known for its diversity. They needed a website that reflected those commitments. While the existing copy was at least accurate, a rewrite with an eye to authenticity and personality helped potential clients appreciate the services and relationships they’d receive working with Bridgeworth.

The Site: Bridgeworth Wealth Management

The Credit: Agency: Scout Branding

The Goods: