{"id":1201,"date":"2021-03-23T14:00:24","date_gmt":"2021-03-23T19:00:24","guid":{"rendered":"http:\/\/capertongillett.com\/blog\/?p=1201"},"modified":"2021-03-23T14:00:24","modified_gmt":"2021-03-23T19:00:24","slug":"unrelated-to-advertising-this-has-to-stop","status":"publish","type":"post","link":"https:\/\/capertongillett.com\/blog\/unrelated-to-advertising-this-has-to-stop\/","title":{"rendered":"Unrelated to advertising: This has to stop"},"content":{"rendered":"\n
\"\"
(Christina Matacotta\/AJC)<\/em><\/figcaption><\/figure><\/div>\n\n\n\n

I didn\u2019t do a blog post last week because I had it all ready to go, and then I couldn\u2019t click \u201cPublish\u201d because in the wake of a mass shooting where eight people lost their lives, a post about stupid depictions of advertising in movies seemed just a little frivolous.<\/p>\n\n\n\n

So.<\/p>\n\n\n\n

Maybe next week.<\/p>\n\n\n\n

This week, I\u2019m going to, whatever, potentially alienate colleagues and clients with 1,200 words of run-on-sentence brain vomit about what the hell, if you\u2019ll pardon my French, is going on here.<\/p>\n\n\n\n

For those in need of a catch-up: Last week, a man entered three Asian massage spas in the Atlanta area and killed a total of eight people, six of them Asian women<\/a>. Police managed to catch him just south of Atlanta as he headed to Florida to do more of that. And then, yesterday, a different man opened fire at a King Soopers grocery store in Boulder, Colorado, killing ten people<\/a>, including the first police officer to respond and a woman who was just waiting in line for her COVID vaccine.<\/p>\n\n\n\n

The weather is warming up, the flowers are blooming, states are prematurely lifting pandemic restrictions, Asian-Americans have been pleading for months upon months for more attention to hate crimes, and eighteen people are dead in two mass shootings (allegedly) committed by two men who were taken into custody alive and kicking.<\/p>\n\n\n\n

There is\u2026 a lot there.<\/p>\n\n\n\n

Race<\/h2>\n\n\n\n

Of the eight people murdered by Robert Aaron Long in Atlanta last week, six were Asian women. The shootings took place at three Asian-owned massage spas. Authorities say they haven\u2019t found any evidence yet to charge Long with any hate crimes<\/a> under Georgia\u2019s new hate-crimes statute, which is at once arguable and infuriating. Yes, some steps have to be taken (like always attaching \u201callegedly\u201d to someone who allegedly definitely murdered eight people) to protect the process and make sure justice, if done at all, actually sticks. At the same time, though\u2026 I mean, come on<\/em>.<\/p>\n\n\n\n

A decision that\u2019s much easier to insta-condemn is Cherokee County Sheriff\u2019s Office spokesperson Jay Baker\u2019s decision to dismiss the mere possibility of a racist motive on account of the (alleged) murderer said so. No, we\u2019re told that Long actually claimed to suffer from a sex addiction and only (allegedly) murdered all those people because they were sources of temptation. And it was a \u201creally bad day for him, and this is what he did<\/a>.\u201d (Baker was paraphrasing Long\u2019s claim, but I think anyone would agree he made a bad choice in doing so.)<\/p>\n\n\n\n

We\u2019re meant, I guess, to accept the shooter\u2019s claims and ignore the fact that despite the number of massage spas, strip clubs, and other dens of iniquity in the immediate vicinity of the two Atlanta spas (not to mention along his half-hour drive to Atlanta from Acworth), Long targeted the Asian-owned spas<\/a> (which he himself claims to have patronized). And how the hypersexualization and fetishization of Asian women has turned them from human beings into basically mascots for sexual indulgence and submissiveness, victimizing them and setting them up as a perfect target for an armed man looking to make a bloody, violent statement about sexuality.<\/p>\n\n\n\n

We\u2019re also meant to ignore, one supposes, centuries of racism and oppression of Asian people and people of Asian descent in the U.S., from Chinese exclusion (and prior) to Japanese internment camps to ongoing racism surrounding the pandemic, with people as prominent as the once-president himself talking about the \u201cChina virus\u201d and worse things I\u2019m not going to report here, and derision and marginalization and outright violence. The 3,800 hate incidents logged just in the past year<\/a> \u2014 and the uncountable number that went unreported \u2014 more than two-thirds of which targeted women.<\/p>\n\n\n\n

We\u2019re expected to accept all that, because the alleged shooter hasn\u2019t said, \u201cYup, it\u2019s because they were Asian,\u201d that means his motives weren\u2019t consciously or subconsciously racist. It isn\u2019t enough that, with so many other options, he targeted Asian women for his sexual fulfillment, blamed them for his proclivities, and then targeted them for his rage, inferring racial motivations is a judgment call.<\/p>\n\n\n\n

Cool.<\/p>\n\n\n\n

Guns<\/h2>\n\n\n\n

We don\u2019t know a lot about the (alleged, and ugh, I\u2019m done with this \u2014 just assume I said it) shooter in Colorado \u2014 authorities are still in the very beginning stages of investigating, which is a dangerous time for trying to draw conclusions. We don\u2019t know his motives or under what circumstances he acquired his firearm. We do know that the firearm in question was an \u201cAR-15 style rifle,\u201d which is to say, a lightweight semiautomatic rifle that fires off rounds just as quickly as you\u2019re able to pull the trigger and is sometimes referred to as a \u201cmodern sporting rifle\u201d by firearms enthusiasts who apparently prefer their game inedibly full of lead. And we know that just ten days ago, a judge blocked Boulder\u2019s attempts to ban such weapons after they were used in the 2018 Parkland shooting.<\/p>\n\n\n\n

And we know that Long legally purchased his 9mm firearm just hours before his shooting spree<\/a>, with slightly less ease than if he\u2019d been stopping by a gas station for a Coke Zero and a bag of Combos. (Because if someone goes into a gun store needing to buy a semiautomatic pistol right quick, he definitely doesn\u2019t have anything planned.)<\/p>\n\n\n\n

I\u2019m not going to go into the Second Amendment, or Constitutional law in general, or the many and varied interpretations of a \u201cwell-regulated militia.\u201d I\u2019m just going to say that \u201cAR-15 style rifles\u201d have the sole purpose of killing people, and making it easy to kill people in great volume very quickly. I am asserting, without reservation, that \u201cbut my rights\u201d and \u201cslippery slope\u201d aren\u2019t valid excuses for the proliferation of mass-murder tools. And that people willing to stand up amid the dead bodies of human people and say that those are valid excuses<\/a> need to reconsider their life choices.<\/p>\n\n\n\n

This country needs gun control. Yup, you heard it here first.<\/p>\n\n\n\n

Moving forward<\/h2>\n\n\n\n

Ultimately, all of this is about the victims \u2014 the people who were killed, and the loved ones left behind.<\/p>\n\n\n\n

Authorities have only just released the names of the victims in the Colorado shooting<\/a>. We know more about the victims in the <\/a>Atlanta<\/a> shooting<\/a>. There was Delaina Ashley Yaun Gonzalez, mother of a 14-year-old and an 8-month-old who\u2019ll never know her mother, out for a date night with her husband. Xiaojie Tan, who was two weeks away from her 50th birthday. Suncha Kim, a grandmother who loved line-dancing in her spare time. Soon Chung Park, who was 74 and whose husband tried to give her CPR at the scene when no one else would. And Paul Andre Michels, and Daoyou Feng, and Hyun Jung Grant, and Yong Ae Yue.<\/p>\n\n\n\n

They deserve better. They deserve for people \u2014 regular people, authorities, legislators, every and all people \u2014 to take action and to keep paying attention to these things after the initial impassioned response subsides. And it would be great if people continued caring because they still cared, and not because there was another weekly shooting to grab their attention.<\/p>\n\n\n\n

For those of you who\u2019ve read all the way to the end, I thank you for sticking with me, and I apologize for not providing valuable content as I\u2019ve generally at least tried to provide within the purview of an advertising blog. But that content all comes via my brain, and brain-wise, this is what I\u2019ve got. I hope to God that, should you still want to stop by next Tuesday, you\u2019ll be reading about stupid depictions of advertising in movies. I\u2019m not sure the world can handle the alternative.<\/p>\n","protected":false},"excerpt":{"rendered":"

I didn\u2019t do a blog post last week because I had it all ready to go, and then I couldn\u2019t click \u201cPublish\u201d because in the wake of a mass shooting …<\/p>\n","protected":false},"author":1,"featured_media":2301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7],"tags":[21,57,60,64,75],"class_list":["post-1201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oversharing","category-the-humanity","tag-conversations-id-rather-not-have","tag-politics","tag-race","tag-stay-with-me-here","tag-unrelated-to-advertising"],"yoast_head":"\nUnrelated to advertising: This has to stop - Caperton Gillett | The Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/capertongillett.com\/blog\/unrelated-to-advertising-this-has-to-stop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unrelated to advertising: This has to stop - 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